This book presents the definitive exposition of 'prospect theory', a compelling alternative to the classical utility theory of choice. Building on the 1982 volume, Judgement Under Uncertainty, this book brings together seminal papers on prospect theory from economists, decision theorists, and psychologists, including the work of the late Amos Tversky, whose contributions are collected here for the first time. While remaining within a rational choice framework, prospect theory delivers more accurate, empirically verified predictions in key test cases, as well as helping to explain many c Choices, Values, and Frames - Daniel Kahneman, Amos Tversky od authora Daniel Kahneman, Amos Tversky a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
Autor |
Daniel Kahneman, Amos Tversky |
Jazyk |
anglický |
Počet stran |
860 |
Rok vydání |
2000 |
Typ |
filmy |
Nakladatelství |
Cambridge University Press |