This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug. Uncommon Sense, Common Nonsense - Jules Goddard, Tony Eccles od authora Jules Goddard, Tony Eccles a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
Jules Goddard, Tony Eccles |
| Jazyk |
anglický |
| Počet stran |
256 |
| Rok vydání |
2013 |
| Typ |
filmy |
| Nakladatelství |
Profile Books |
