Based on the chart-topping Business Wars podcast, stories and lessons from historys greatest business rivalries. Using Chinese military genius Sun Tzus strategies as a guide, Brown examines why some companies triumph while others crumble. Business is a fight for survival. In business as in war, leaders match their wills in pursuit of opposing outcomes, they devise strategies, and marshal resources for victory. Success can turn on the smallest of details; a single tactical blunder can topple an empire. Ultimately, one side triumphsand victory is all that matters. David Brown, host of t Art of Business Wars - David Brown od authora David Brown a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
David Brown |
| Jazyk |
anglický |
| Počet stran |
304 |
| Rok vydání |
2021 |
| Žánr |
naučná |
| Nakladatelství |
HarperCollins |
