Sun Tzu's THE ART OF WAR meets the hit podcast BUSINESS WARS, in this powerful compilation of insights from the biggest business rivalries in history. Based on the chart-topping BUSINESS WARS podcast, here are the stories and lessons from history's greatest business rivalries - retold as you've never heard them before. Some of the companies here have been featured on the podcast, many are entirely new, and ALL of the material presents a fresh perspective, with each chapter thematically inspired by a chapter of Sun Tzu's classic, The Art of War. From the pocket showdown of iPhone vs Black The Art of Business Wars - David Brown od authora David Brown a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
David Brown |
| Jazyk |
anglický |
| Počet stran |
368 |
| Rok vydání |
2021 |
| Nakladatelství |
Hodder and Stoughton |
