Welcome to the age of big tech. The old rules no longer apply. How do companies build a competitive advantage in the digital age? In this lively, accessible guide, Ram Charan - million-copy-bestselling author and advisor to some of the world's top CEOs - reveals that the tech giants have radically rewritten the rules of business. If you want to win, you need to learn to play a new game. Delving into the inner workings of the likes of Netflix, Amazon and Alibaba, Charan uncovers the six unwritten rules that make the digital giants thrive: from how they use digital platforms and creat Rethinking Competitive Advantage - Ram Charan od authora Ram Charan a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
Ram Charan |
| Jazyk |
anglický |
| Počet stran |
224 |
| Rok vydání |
2021 |
| Nakladatelství |
Cornerstone |
