American business folklore is awash with the adventures of successful entrepreneurs. Still, most of these stories are about Americans, neglecting important and courageous entrepreneurs from other countries. Made in Korea recounts the story of how Chung Ju Yung rose from poverty to build one of the world's largest and most successful building empires - Hyundai - through a combination of creative thinking, tenacity, timing, political skills, and a business strategy that few competitors ever understood. Chung entered the shipbuilding business with no experience and went on to create the world's l Made in Korea: Chung Ju Yung and the Rise of Hyundai - Richard M. Steers od authora Richard M. Steers a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
Richard M. Steers |
| Jazyk |
anglický |
| Počet stran |
256 |
| Typ |
filmy |
| Nakladatelství |
Routledge |
