What makes a hit a hit? In Hit Makers, Atlantic Senior Editor Derek Thompson puts pop culture under the lens of science to answer the question that every business, every producer, every person looking to promote themselves and their work has asked. Drawing on ancient history and modern headlines - from vampire lore and Brahms's Lullaby to Instagram - Thompson explores the economics and psychology of why certain things become extraordinarily popular. With incisive analysis and captivating storytelling, he reveals that, though blockbuster films, Internet memes and number-one songs seem to Hit Makers - Derek Thompson od authora Derek Thompson a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
Derek Thompson |
| Jazyk |
anglický |
| Počet stran |
368 |
| Rok vydání |
2018 |
| Typ |
filmy |
| Nakladatelství |
Penguin Books |
