In a world where every business, brand, product, and service needs a strong visual identity, it’s critical for clients and creative professionals to work together. And the key to success, as with any relationship, is communication. In Dear Client, award-winning graphic designer Bonnie Siegler offers an invaluable step-by-step guide to how to talk so creatives will listen, and how to listen when creatives talk. Written as a series of 46 honest, friendly lessons—“Know What You Like,” “Decide Who Will Decide,” “Focus Groups Suck,” “Don’t Say ‘Make It Yellow,’ Say ‘Make It Sunny,’” “Serv Dear Client - Bonnie Siegler od authora Bonnie Siegler a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
Bonnie Siegler |
| Jazyk |
anglický |
| Počet stran |
208 |
| Rok vydání |
2018 |
| Typ |
filmy |
| Nakladatelství |
Artisan Division of Workman |
