Just a few years ago, all you or your company needed was a modest website and a toll-free telephone number. Those days are, of course, long gone. Keeping your customers and clients happy - and trying to attract new ones - demands an entirely new and innovative approach to online commerce. Mitch Joel, one of the world's leading experts in this area, warns that the time has come to hit the CTRL ALT DEL buttons on your computer, and to start building your e-commerce platform and business model from scratch. If you don't, Joel warns, not only will your company begin to slide backw Ctrl Alt Delete - Mitch Joel od authora Mitch Joel a nakladatelství za skvělé ceny na e-shopu Martinus. cz.