'Reduce, reuse, and recycle' urge environmentalists; in other words, do more with less in order to minimize damage. But as architect William McDonough and chemist Michael Braungart point out in this provocative, visionary book, this approach only perpetuates the one-way, 'cradle to grave' manufacturing model, dating to the Industrial Revolution, that creates such fantastic amounts of waste and pollution in the first place. Why not challenge the belief that human industry must damage the natural world? In fact, why not take nature itself as our model for making things? A tree produces thousands Cradle to Cradle - Michael Braungart, William McDonough od authora Michael Braungart, William McDonough a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
Michael Braungart, William McDonough |
| Jazyk |
anglický |
| Počet stran |
208 |
| Rok vydání |
2009 |
| Nakladatelství |
Vintage |
