Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the Business Model Generation - Alexander Osterwalder od authora Alexander Osterwalder a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
Alexander Osterwalder |
| Jazyk |
anglický |
| Počet stran |
288 |
| Rok vydání |
2010 |
| Typ |
filmy |
| Nakladatelství |
John Wiley & Sons |
