Based on the chart-topping Business Wars podcast re-imagined using Sun Tzu's The Art Of War as a guide, The Art Of Business Wars features stories and lessons from history's greatest business rivalries revealing why some companies triumph while others crumble. Business is a fight for survival. In business as in war, leaders match their wills in pursuit of opposing outcomes, they devise strategies, and marshal resources for victory. Success can turn on the smallest of details; a single tactical blunder can topple an empire. Ultimately, one side triumphs - and victory is all that matters. I Art of business Wars - David Brown od authora David Brown a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
David Brown |
| Jazyk |
anglický |
| Počet stran |
368 |
| Rok vydání |
2022 |
| Žánr |
naučná |
| Nakladatelství |
Hodder and Stoughton |
