A revelatory model that explains how we buy, sell, work and live. For over a century, anthropologists have immersed themselves in unfamiliar cultures, uncovering the hidden rituals that govern how people act. Now, a new generation of anthropologists are using these methods in a different context - to illuminate the behaviour of businesses and consumers around the globe. In Anthro-Vision, Gillian Tett - bestselling author, Financial Times journalist, and anthropology PhD - reveals how anthropology can make sense of the corporate world. She outlines how anthropology helps explain co Anthro-Vision - Gillian Tett od authora Gillian Tett a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
Autor |
Gillian Tett |
Jazyk |
anglický |
Počet stran |
304 |
Rok vydání |
2021 |
Nakladatelství |
Random House |