The man who launched the Golden Age of album cover design "I love music so much and I had such ambition that I was willing to go way beyond what the hell they paid me for. I wanted people to look at the artwork and hear the music. " — Alex Steinweiss Alex Steinweiss invented the album cover as we know it, and created a new graphic art form. In 1940, as Columbia Records’ young new art director, he pitched an idea: Why not replace the standard plain brown wrapper with an eye-catching illustration? The company took a chance, and within months its record s Alex Steinweiss, The Inventor of the Modern Album Cover - Kevin Reagan, Steven Heller, Alex Steinweiss od authora Kevin Reagan, Steven Heller, Alex Steinweiss a nakladatelství za skvělé ceny na e-shopu Martinus. cz.