The first step-by-step guidebook for successful innovation planning. Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan 101 Design Methods - Vijay Kumar od authora Vijay Kumar a nakladatelství za skvělé ceny na e-shopu Martinus. cz.
| Autor |
Vijay Kumar |
| Jazyk |
anglický |
| Počet stran |
336 |
| Rok vydání |
2012 |
| Typ |
filmy |
| Nakladatelství |
John Wiley & Sons |
