China is on track to becoming the world's largest economy, yet Westerners still have a poor understanding of this economic giant. Clydesdale explains Chinese business in history: the strategies and practices through which Chinese merchants became rich. He also provides valuable insights into how Chinese business has evolved and continues to evolve. When we look at Chinese history for a guide to business, we commonly reach for Sun Tzu's The Art of War, but that is a military text. It focuses on an enemy, not a trading partner, and it certainly doesn't mention customers and their role in The Art of Business - Greg Clydesdale od authora Greg Clydesdale a nakladatelství za skvělé ceny na e-shopu Martinus. cz.