Alex Steinweiss invented the album cover as we know it, and created a new graphic art form. In 1940, as Columbia Records’ young new art director, he pitched an idea: Why not replace the standard plain brown wrapper with an eye-catching illustration? The company took a chance, and within months its record sales increased by over 800 per cent. His covers for Columbia - combining bold typography with modern, elegant illustrations - took the industry by storm and revolutionized the way records were sold. Over three decades, Steinweiss made thousands of original artworks for classical, jazz, Alex Steinweiss - Alex Steinweiss, Kevin Reagan, Steven Heller od authora Alex Steinweiss, Kevin Reagan, Steven Heller a nakladatelství za skvělé ceny na e-shopu Martinus. cz.